Google Analytics (GA4)

Connecting your GA4 CRM to Realty AI Chatbot.

Google Analytics 4 (GA4) Setup for Realty AI

Realty AI tracks chatbot interactions and lead events in your Google Analytics 4 property using the GA4 Measurement Protocol. This is a server-side integration, no additional scripts or tags need to be installed on your website.

To enable this, we just need two things from your GA4 account: your Measurement ID and a Measurement Protocol API Secret.


What You'll Need

  • Access to your Google Analytics 4 property (Admin permissions required)

  • Your GA4 Measurement ID (starts with G-)

  • A Measurement Protocol API Secret


Step 1: Find Your Measurement ID

  • Click on your web data stream (the one for your website)

  • Your Measurement ID is displayed in the top-right of the stream details panel — it starts with G- followed by a mix of letters and numbers (e.g., G-9S8LHBZMK7)

  • Click the copy icon next to it to copy it

Step 2: Create an API Secret

  1. On the same Data Stream page, click Measurement Protocol API secrets

  2. Click Create, name it Realty AI, then click Create

  3. Copy the Secret value

Step 3: Copy Both to Realty AI Dashboard

Field
Example

Measurement ID

G-9S8LHABCD6

API Secret

l4PN-81m4stW64zUg1skfdi


Please note: Standard reports take 24–48 hours to populate

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